Personal trainers and coaches

Websites for personal trainers, coaches and therapists

You sell your time and expertise. Your website has one job: get the right person to book a first conversation.

Personal trainers and coaches website designed by The Bright Hours on laptop, iPad and phone

Iron Hour, above, is one of our personal trainer designs: loud type, three prices, and one free-session button.

What your website needs

  • One clear promise. Who you help and how, in a line.
  • Plans and prices. So the free consultation feels low-risk.
  • Results and reviews. With permission, front and centre.
  • Qualifications. REPs, BACP, UKCP, ICF and the rest, where they reassure.
  • Booking. Calendly, Acuity or your own system, one tap away.

Therapists and counsellors get a calmer design, but the same structure works.

Price

Most sites like this are a Spark, a 1 to 3 page site from £250 (launch price until 31 March 2027), live in about two weeks. Bigger sites with booking or a shop are a Glow-Up or Spotlight. See all prices, or get a free check of your current site.

Ideas: personal trainer and therapist website examples.

Built to be found, built to sell

  • Found on Google. Fast pages, the right words in the right places, local business markup and Search Console set up from day one.
  • Recommended by AI. Clear, structured answers that ChatGPT, Google AI Overviews and Perplexity can read and suggest.
  • Turns visitors into customers. One clear next step on every page: book, buy, call or enquire.

Questions people ask us

Should I show prices?

Usually yes, at least from-prices. It filters enquiries and makes booking a first session easier.